Charted successful course of inventing, developing, and maintaining the Netchex brand by defining its personality, voice, and visual identity to establish a strong market presence.
Served as the primary brand strategist and external representative, ensuring consistency across all touchpoints, marketing materials, and corporate communications to reinforce brand recognition and trust.
Guided and mentored a team.
Developed and launched over 30 websites, including Netchex.com, which won two national awards for excellence in design and functionality.
Spearheaded ongoing content creation, website maintenance, and enhancements for the Netchex website, ensuring seamless user experience, brand consistency, and up-to-date information without reliance on external maintenance services.
Designed and coded countless landing pages to support targeted advertising, product launches, and marketing campaigns, optimizing conversion rates and search engine performance (SEO).
Demonstrated expertise in producing a variety of high-impact video content to engage, educate, and convert audiences.
Developed and launched over 30 websites, including Netchex.com, which won two national awards for excellence in design and functionality.
Spearheaded ongoing content creation, website maintenance, and enhancements for the Netchex website, ensuring seamless user experience, brand consistency, and up-to-date information without reliance on external maintenance services.
Designed and coded countless landing pages to support targeted advertising, product launches, and marketing campaigns, optimizing conversion rates and search engine performance (SEO).
Produced high-quality animated content for marketing, advertising, and educational purposes.
Created cohesive, branded marketing materials to drive engagement and reinforce brand identity. Branding and Identity Design, Marketing and Sales Collateral, and Digital & Print Media .
Brand asset management: Maintained a structured brand asset library for streamlined marketing consistency.
Event and Campaign Execution: Designed trade show booth experiences and cohesive campaign theme branding.
Email Marketing and Digital Presence: Produced email designs and templates for HubSpot campaigns, significantly boosting engagement and conversions.
Drove the technical implementation of SEO optimization strategies to enhance search engine visibility, site performance, and targeted content delivery.
Designed and developed all digital and print advertisements, including Google Ads, LinkedIn, Facebook, animated ads, and print media, to support marketing campaigns.
Tracked, analyzed, and reported SEO performance metrics. Stayed up to date with the latest industry trends to maximize digital reach and audience engagement.
